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latham.lockwood@bayleys.co.nz

I want to be measured by the marketplace, not for the amount of ‘For Sale’ signs carrying my name, but for the amount of ‘Sold’ signs,” - that is the measure that demonstrates a satisfied vendor and a satisfied purchaser” – Latham Lockwood.

“I want to be measured by the marketplace, not for the amount of ‘For Sale’ signs carrying my name, but for the amount of ‘Sold’ signs,” - that is the measure that demonstrates a satisfied vendor and a satisfied purchaser” – Latham Lockwood.

Palmerston North-Based property expert Latham Lockwood, from Bayleys Coast to Coast, has fashioned a reputation for utilising the most modern marketing methods to promote his clients properties in a spectacular fashion. His campaigns have seen him become a multiple award winner from both regional and national peers for their quality and reach.

 

Awards:

• Watson Rookie of the Year 2011.
• Highly Commended - Best Multi-Media Marketing Campaign from REINZ Excellence in Sales Awards 2012.

 

Latham Lockwood - Digital Age Property Marketing, With The Human Touch

PALMERSTON NORTH-BASED property expert Latham Lockwood, from Bayleys Coast to Coast, has fashioned a reputation for utilising the most modern marketing methods to promote his clients properties in a spectacular fashion. His campaigns have seen him become a multiple award winner from both regional and national peers for their quality and reach.

“It is obviously very nice to be recognized by colleagues and clients alike for the quality of the marketing campaigns I create, across a number of platforms that include utilization of Social Media and Video,” commented Latham. “The nature of property marketing has changed so markedly in recent years, and I see it as imperative that I am not only on top of the game, but in front of it!”

“However, I am hugely aware that marketing is only a part of the package. The ability to create relationships, to enable a feeling of trust to develop, to create an environment in which negotiation with integrity can occur, have as much of a role in selling property successfully,” Latham Lockwood says.

“These are the qualities that have separated the best Real Estate Agents from the rest for generations. Whilst Marketing has evolved massively, these core foundations remain as true today as they ever were.”

“These are the skills that ensure that not only can I confidently achieve optimum results for my clients, not only in a buoyant marketplace, but also in a suppressed market. Both have existed in Palmerston North in recent times. Those two figures may be very different, but if my vendor and I can look each other in the eye, and know that the best achievable result has been created, my professional challenges have been met, and I have developed a relationship with a client that will be rewarding in the future.”

“I want to be measured by the marketplace not for the amount of ‘For Sale’ signs carrying my name, but for the amount of ‘Sold’ signs. That is the measure that demonstrates a satisfied vendor, and a satisfied purchaser. Whilst my marketing operates at a ultra modern and electronic speed, it is people skills and the human touch that ensures ongoing success.”

 

Why Latham lockwood

 

Award-Winning Real Estate Agent Latham Lockwood – on top of the game, clients are the winners!

In an evolving world, and an evolving property market, it has become more important than ever to ensure that the real estate agent you entrust with the marketing of your most valuable asset, your family home, has all of the tools to ensure the best exposure for your property to realise its maximum potential sale price.

 

Award-winning Manawatu residential property expert Latham Lockwood from Bayleys Coast to Coast, based in Palmerston North, has consistently achieved results for his clients that clearly demonstrate a proven, driven, modern and fresh approach to property marketing, that works spectacularly!

Not only have his many clients seen the benefits, but Latham has been recognised by his peers for his strategic, multi media marketing campaigns, and is not only a regional award winner, but has been recognised with awards at a national level from the Real Estate Institute of New Zealand.

The process of listing a property is a stressful time. That stress is significantly reduced when you are dealing with an agent who is on top of the local marketplace, who understands the current climate thoroughly, and who can supply up to date information that enables decisions regarding pricing and method of sale to be reached with a clear mind and understanding.

 

Property Marketing has evolved massively in the last decade, and Latham Lockwood is an industry leader in his understanding of the required balance between some of the traditional methods, and the integration of modern digital marketing. Latham’s smart use of Video in his property promotions is just one example of a technique which is both innovative and cost effective and has provided spectacular results!

 

Property Purchasers these days are online, and Latham is an expert when it comes to an understanding of how to best promote his clients homes via web based and social media, in a fashion that consistently produces enquiry and inspection. These methods have been so successful, he has even been known to sell properties on occasion without an inspection even occurring!

 

Listing your property with an agent who is ahead of the game in terms of confidently entering the marketplace with a considered and qualified approach ensures confidence. Listing a property with an agent who consistently markets property in a fashion that achieves best exposure,and best price ensures results!

 

The multitude of testimonials on Latham Lockwood’s own Business Facebook page, clearly demonstrate that he is that agent!